Delivering High-End Consultancy and Corporate Training in both English & Arabic


  • Master Soft-Skills Trainer & Business Consultant

  • Masters Degree in Monetary Economics-Wayne State University-Detroit, Michigan, USA

  • Bachelor Degree in Economics-University of Michigan-Dearborn, Michigan, USA

  • 26 years Higher Education Teaching Experience

  • 20 years of Corporate Training Experience

  • 20 years of University Online Teaching Experience

  • 16 years of Business consultancy experience

  • Fluent in both English and Arabic

In 2008, Samir and his wife, Lama A. Makarem, have founded J&R Business Consultancy in the UAE. J&R is a consultancy and training company offering exclusive business consultancy services along with developing and delivering training programs to various industries including the automotive, telecommunication, media, retail, legal, healthcare, education, banking, and government sectors.


Samir has had over 20 years of extensive experience offering business consultancy services and developing and delivering soft skills workshops and training courses in various fields including Leadership and Personal Development, Customer Service and Retail Excellence, HR and Assessment Processes in addition to various Soft-Skills competencies . His consultancy, teaching and training experiences are evident in the various positions, assignments and projects he has been involved with both in the USA and the Middle East.


A people and team oriented person, Samir works very effectively with people capitalizing on their strengths, and creating an environment where delegates feel valued and motivated to give their best.


Being born to an American mother and a Lebanese father has given him the privilege of having been exposed to both western and middle-eastern cultures extensively, and consequently being fluent in both languages: English and Arabic.


In addition, Samir has kept up with his other passion, teaching economics. Samir currently teaches online Macro and Microeconomics courses for Davenport University in the USA.

Finally, in a world where nothing is constant but change, the dare is to keep up with this change and keep an open mind ready for all challenges ahead. For Samir, gaining this competitive edge is his goal, simply because he believes in peoples’ potentials. 

Samir's mission is to “Empower People” through honing their professional skills.

Mobile: +971 50 831 7405

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